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  • Jigstack Completes $3M Private And Public Sale To Build The DAO of DeFi

    Jigstack Completes $3M Private And Public Sale To Build The DAO of DeFi

    Singapore, Singapore, 29th April, 2021,

    Jigstack has completed its private and public funding rounds. By raising $3 million, the team can continue building the ecosystem and the various decentralized products and services. The oversubscription of its private rounds confirms the broader interest in how Jigstack will transform the decentralized finance world. 

    The private round included prominent investors such as Block FIlms, Moonwhale Ventures, Exnetwork, DHC capital, Blocksync Ventures, Gains, CSP DAO and X21 Digital.The private rounds were oversubscribed, confirming the global interest in this ecosystem. Consequently, the public sale – where $300,000 was raised – completed relatively quickly. Such overwhelming demand for exposure to Jigstack’s STAK token indicates investors are keen on exploring the governance and revenue-generating potential of this new asset.

    As a decentralized autonomous organization governing multiple revenue-generating protocols, Jigstack has a bold vision for the decentralized finance industry. Rather than focusing on greed, inefficiency, and incompetence, the team introduces an ecosystem where quality standardization takes center stage. To achieve that vision, the tools and protocols must empower users, and DeFi needs to be for the people, by the people.

    Multiple revenue products and protocols exist under the Jigstack banner. Tools include Lemonade – a multi-platform token sale launchpad – Stakbank – a staking- and rewards-oriented platform for the STAK token – and EthLink – a decentralized affiliate marketing solution. Other protocols in development include crypto gifting platform Santa, cross-chain bridge JigBridge, and high-end collectibles and art NFT marketplace “Gallery”. 

    All of these tools bring value to Jigstack’s STAK token, which receives a share of all transaction fees occurring via these protocols. Additionally, STAK holders govern the Jigstack DAO and all of its products. Jigstack paves the road for broader mainstream adoption of DeFi with a strong focus on quality assurance and interoperability. 

    “The grab, was the metaphorical ‘Microsoft of DeFi’ intending to do for defi and crypto what Microsoft did for personal computing. It’s needed and it’s a natural evolutionary curve. But the lightbulb moment for us was the concept of a well-organized DAO and the value potential of a single alpha coin governing an entire suite of decentralized financial tools. It’s basically an index play on the defi sector with a growth compounder.” Said Paul Mak of Bonded Finance

    In the current landscape, decentralized finance primarily focuses on enriching the developer teams rather than empowering users. This creates a top-down approach rather than a level playing field for all participants. Jigstack’s vision is to create equal opportunities for all parties involved. More importantly, everything will be governed via the DAO, empowering token holders to help shape the future of this ecosystem. 

    “Decentralized finance and decentralized governance are two of the most promising concepts in modern economics. We couldn’t just sit on the sidelines and watch such an important endeavor compromised by vulnerabilities I thought could be well mitigated. With Jigstack, we bring a new standard of quality, security and user-friendly, solution-oriented financial tools. It is my firm belief that adherence to these simple disciplines could be the catalyst for mainstream adoption.” Said Robert Weir of Jigstack

    About Jigstack

    Jigstack is a decentralized DAO engineering and deploying, institutional grade decentralised tools, fit for any user. Its purpose is to govern a range of high-quality, revenue-generating network solutions on the Ethereum blockchain to help foster an equitable and open, free market.

    Website: https://jigstack.org/
    Medium: https://medium.com/jigstack
    Twitter https://twitter.com/jigstack
    Github: https://github.com/jigstack-dev
    Telegram.https://t.me/jigstack
    Linkedin: https://www.linkedin.com/company/jigstack/
    YouTube: https://www.youtube.com/channel/UC41q-hIJ0fYIbrGrX7-ohxA

    Contacts
    • Robert Weir
    • hello@jigstack.org
  • Ethernity Chain Launches 123-piece “El Niño” Bat NFT

    Ethernity Chain Launches 123-piece “El Niño” Bat NFT

    Ethernity is excited to announce the drop of their first real-world collectible on the blockchain. A limited-edition “El Niño” piece representing Fernando Tatís Jr’s famous bat will become available soon. Each collector will receive a physical bat signed by Tatís Jr. himself. This marks another essential milestone for the Ethernity Chain ecosystem.

    Fans of Major League Baseball (MLB) will be familiar with the name Fernando Tatís Jr. They will also know about the “El Niño” bat, which allowed Tatís Jr. to build up a strong career for the San Diego Padres. He has hit multiple home runs with the bat, including two home runs in Game 2 of the 2020 Wild Card Series against the St. Louis Cardinals.

    As only 123 NFTs and handmade bats are to be created, timing is essential. The Ethernity Chain team created the NFT with the help of Victus Sports and Impossible Brief. This NFT serves as a prime example of how one can tokenize real-world assets on the blockchain to create non-fungible tokens.

    The “El Niño” bat comes with the purchase of the aNFT for sale on Monday, April 26th at 12 pm on Ethernity.io. The bat is a “Supercharged Unlockable” for the first 123 buyers. For the price of $5,523, users can obtain these two NFTs to add to their collection. Every person buying the El Niño limited piece gets a physical bat from Victor Sports. All bats are produced and shipped by the company. Eligible buyers will receive an email from Ethernity to arrange for shipping and delivery.

    The launch of this NFT comes at a time when Fernando Tatís Jr. is taking the league by storm. With over half a dozen home runs since his injury, Tatís Jr. seems to have returned to true form. His double home run on the 22nd anniversary of his father’s historic feat – Tatís Sr. hit two Grand Slams in one inning against the Dodgers – makes Tatís Jr’s career all the more iconic.

  • Derivatives Exchange GlobeDX Raises $18M in Seed Round Led by Blockchain VCs

    Derivatives Exchange GlobeDX Raises $18M in Seed Round Led by Blockchain VCs

    London, England, 28th April, 2021,

    GlobeDX (Globe Derivative Exchange) has completed an $18 million funding round led by major blockchain investors. Y Combinator, Pantera Capital, Draper Dragon, Republic Crypto, OKEx, CMT Digital, and Wave Financial all participated in the round to support the development of a best-in-class derivatives trading platform.

    As a next-generation cryptocurrency exchange, GlobeDX prides itself on excellent market depth, high leverage, and access to the Crypto Volatility Index perpetual. Its team’s goal is to make the cryptocurrency industry more accessible to mainstream users and to drive down the barriers to entering the cryptoconomy.

    As institutional demand for Bitcoin and other crypto assets increases, VCs are paying close attention to enterprising crypto projects that are seeking to capture a slice of the lucrative exchange market.

    “Built by trad-fi veterans, Globe has built the infrastructure to support cutting edge financial products such as the VIX perpetual. This opens up new trading strategies much needed in the industry, and we look forward to continuing this trend to build world-class trading community on our exchange”, said GlobeDX CEO James West.

    GlobeDX has forged key partnerships with the likes of MXC and Hotbit to tap into liquidity from multiple sources and support global access to perpetual futures with Bitcoin collateral.

    Users of GlobeDX will be able to trade Bitcoin, Ethereum, and various defi tokens at up to 100x leverage. Careful consideration has been applied to making the exchange appealing to advanced cryptocurrency users while also providing a solid foundation for novice traders. 

    “The GlobeDEX team has been building quietly and we think now’s the perfect time for them to shine, with incumbents like BitMEX facing new challenges and defi catching the attention of sophisticated market players,” said Franklin Bi of Pantera Capital. 

    GlobeDX’s native DGT token will serve a pivotal role in the platform’s development, providing discounted trading fees. Users can also earn Globe Rewards boosts by staking GDT. These take the form of raffle tickets through which users can win BTC. Finally, GDT can be utilized as margin for trading pairs to amplify users’ trading results.

    About GlobeDX

    GlobeDX is a crypto derivatives exchange pioneering an array of new products while delivering performance beyond any existing crypto or traditional financial exchange. Globe is backed by Y Combinator, Tim Draper, and Pantera Capital and recently ran a larger presale than Binance that attracted over 200 strategic partners to support its goal of building the future of digital asset markets. 

    Join our community channels:

    Website | Twitter | Telegram

    Contacts
    • Kinsa Durst
    • kinsa@republic.co
  • JUST NFT Fund Launches The World’s First Picasso NFT To Help Traditional Art Break Into the Digital World

    JUST NFT Fund Launches The World’s First Picasso NFT To Help Traditional Art Break Into the Digital World

    San Francisco, CA, 28th April, 2021,

    Justin Sun, the founder of TRON and CEO of BitTorrent, recently announced that the JUST NFT fund has officially launched the NFT for “The First Collections” including Picasso’s works. The ownership of the collections has been mapped to the TRON chain through the TRC-721 standard. It is permanently stored on the TRON public chain and BTFS (decentralized storage system), which marks the “first show” in history of Picasso’s works on the blockchain.

    NFTs are a major innovation of blockchain technology in the field of art. By giving each work a unique digital signature, it can effectively ensure the uniqueness and circulation of the work. Through NFT technology, the digital format of any physical artwork can be uploaded to the BTFS system, and the corresponding NFT artwork’s BTFS address is generated. The information is then written into the smart contract according to the TRC-721 standard, and the uniqueness of the work is confirmed by the contract address. Take the NFT process of Picasso’s “Femme Nue Couchee Au Collier” as an example, the final contract address it generates is: https://tronscan.io/#/contract/TNttb1pRWFgwDCrxZjWayMrUr7vWtVwewJ/code。 which validates its creation.

    The NFTization of such important works of art is more likely to break through the technology circle and attract full attention in the fields of art, collection, investment, and finance, and then to business in these industries. At the inception of the JUST NFT Fund, Justin Sun told the media in a recent interview that “the mission of the JUST NFT Fund is the NFTization and blockchainization of the world’s top artworks, and to build a bridge between the  world’s top artists and blockchain.” Since its establishment, the fund has been adhering to Justin Sun’s consistent high-profile and quick-acting style, actively purchasing top artworks by leading artists in the global art market, and creating the first collections list within a few weeks.

    As of press time, the first batch of collections that the fund has disclosed includes Picasso’s “Femme Nue Couchee Au Collier”, Andy Warhol’s “Three Self-Portraits”, renowned NFT artist Beeple’s “Ocean’s Front”, celebrated digital artist Pak The entire set of NFT works and the NFT cover of “Time” magazine “The Computer in Society April 2nd, 1965”, the total size of the collection has crossed $30 million.

    Justin Sun issued an open letter on the establishment of the JUST NFT Fund, saying: “I firmly believe that in the next ten years, 50% of the world’s top 100 artists and artworks will be NFTized. The JUST NFT Fund will embrace and strengthen this trend.” In the past few weeks, JUST NFT Fund has been advancing with leaps and bounds, which not only reflects Justin Sun’s unique strategic prowess, but also a powerful footnote to the overall positive market we are in. According to public data, the current total sales of the NFT market has reached $563 million, the transaction volume exceeds $5.5 million, and the total sales in February increased by nearly 8 times compared with January. As of April 25, a total of 196,000 pieces of encrypted art have been sold, and the total market value of NFTx art exceeds $549 million.

    At present, other members of the JUST NFT fund team come from traditional art fields such as Christie’s and Sotheby’s, and are also active in the NFT industry. The fund is also inviting few of the world’s leading artists to join as art consultants. Justin Sun said: “JUST NFT Fund is committed to the NFTization and blockchainization of the world’s top artworks. Our vision is to become the ARK Ark Star Fund in the NFT field.”

    It is reported that TRON will serve as the underlying support platform of the JUST NFT Fund, providing a complete solution for the NFTization of traditional artworks. As one of the world’s three major public chains, TRON currently has a total number of users exceeding 30 million, with more than 1.8 billion transactions, the world’s largest stablecoin circulation, and a rich and thriving blockchain business ecosystem.

    About TRON 

    TRON is dedicated to accelerating and the decentralization of the internet through blockchain technology and decentralized applications. Founded in September 2017 by Justin Sun, the company has delivered a series of achievements, including MainNet launch in May 2018, network independence in June 2018, and TRON’s Virtual Machine launch in August 2018. July 2018 also marked the acquisition of BitTorrent, a pioneer in decentralized services boasting approximately 100M monthly active users.

    Website | Telegram | Medium | Twitter | Reddit

    Contacts
    • Anjali George
    • press@tron.network
  • SingularityDAO Raises $2.7M in Private Sale Led by AlphaBit to Usher AI-Driven DeFi

    SingularityDAO Raises $2.7M in Private Sale Led by AlphaBit to Usher AI-Driven DeFi

    Amsterdam, Netherlands, 28th April, 2021,

    SingularityDAO, the independent DeFi-centric project incubated by SingularityNET, has raised $2.7 million in Private Sale funding from a number of prominent investors in the cryptocurrency space.

    The funding round was led by AlphaBit, with participation from GBV (Genesis Block Ventures), SMO Capital, QCP Capital, AU21, Jun Capital, Magnus Capital and Moonwhale Ventures.

    SingularityDAO is the DeFi-centric project incubated by SingularityNET, a blockchain-based AI marketplace founded by Dr. Ben Goertzel, a well known artificial intelligence researcher. SingularityDAO focuses on bringing the benefits of AI to the world of decentralized finance, which presents one of the most natural applications for AI-driven algorithms.

    SingularityDAO is a layer-two non-custodial DeFi solution for earning yield and receiving diversified exposure to cryptocurrencies through automated baskets of assets. Structured as a decentralized autonomous organization, SingularityDAO is a multi-layer ecosystem centered around DynaSets, diversified baskets of cryptocurrency assets dynamically managed by AI and curated by the protocol.

    SingularityDAO uses sophisticated AI to dynamically manage portfolios, execute efficient asset allocations and market making functions to provide liquidity for high-quality tokens on DEXs, and predictively model asset management strategies.

    This gives a blockchain architecture consisting of three layers:

    • a layer of DynaSets, the basic building block. These are dynamically managed collections of utility tokens, much like Hedge Funds in traditional finance. Each DynaSet is managed by a DynaSet Asset Manager (DAM), which can be a human, but will more likely be an AI or a combination of the two.
    • liquidity pools associated with the DynaSets. These are used for farming yield by making loans to the DynaSets. 
    • the DAO layer, decentralised governance driven by SingDAO tokens. These tokens grant rights to vote on proposed changes to the platform. Users can earn SingDAO tokens by providing liquidity to DynaSets on DEXes.

    This creates a democratically-governed infrastructure of DeFi portfolios driven and optimized by SingularityNET’s AI.

    “We are proud and humbled by the staggering support received by some of the world’s leading blockchain venture capitalists, which signals that AI-DeFi is going to be the next big thing in crypto by bringing financial sophistication to DeFi with AI-managed funds powered by SingularityNet’s superior AI technology.” said Marcello Mari, CEO of SingularityDAO. “SingularityDAO’s will help thousands of users to get exposure to the crypto-economy in this critical time.”

    “SingularityDAO has the potential to leverage AI technology to address the challenges of low liquidity and price volatility when purchasing small to mid-cap tokens in the DeFi ecosystem,” said Leslie Tam, Co-founder and Partner at GBV. “GBV is excited to have participated in the fundraising to support Marcello and the team at SingularityDAO.”

    Following the unveiling of SingularityDAO in November 2020, the project has been busy delivering its promise of AI-driven DeFi. The investment round will be critical in speeding up the development and growth of SingularityDAO as it gears up for mainnet launch.

    In order to foster the decentralization of its ecosystem, SingularityDAO’s team has announced today its first Governance Generation Event opening up to the distribution of 8,000,000 governance tokens.

    About SingularityDAO

    SingularityDAO is a unique layer-two non-custodial DeFi solution. It is a fully Decentralized Autonomous Organization governed democratically that allows members to create, manage, and trade dynamic crypto indexes called DynaSets. DynaSets represent diversified portfolios of crypto assets, including high-quality small-medium cap tokens, and enable yield farming and hedging solutions for target assets. SingularityDAO is a SingularityNET incubated project.

    Contacts
    • Marcello Mari
    • marcello@singularitydao.ai
  • Student Coin – The Biggest ICO of 2021 Successfully Ended Before April 30

    Student Coin – The Biggest ICO of 2021 Successfully Ended Before April 30

    Student Coin is the essential training-based digital token that grants customers to easily configure, make and regulate Decentralized Finance tokens and Non-Fungible tokens. In addition, the fact is to change the possible destiny of the high-level economy.

    Student Coin’s Ongoing Launchpad ICO

    The Student Coin has effectively finished its 150 phase before April 30. Truth be told, through this ICO all tokens were sold. 

    Also, the token price developed each raising fund round. Financial backers utilized their Coinbase accounts, MetaMask wallets, and cards to purchase a token at any stage before the crowdfund wraps up.

    Every token purchased from the launchpad is put away in the wallet of financial backers. Likewise, the Mobile Wallet application is supported and now available in Google Play Store and App Store.

    Staking

    There are enormous opportunities for token holders to get numerous tokens through STC Staking. Nevertheless, the token holders who stake can obtain over 30% in month-to-month returns and more than 320% as yearly yield.


    Student Coin Staking (Source: Studentcoin App)

    The platform means to declare the staking in the approaching days, giving further clearness and describing installment cycles. Added to staking, token holders furthermore acquire their installments from the Exchange created from crowdfunding and charges.

    Minting NFT and DeFi Tokens

    STC is a phase where associations manufacture and manage their tokens with no issue. Likewise, these tokens can navigate those in NFTs or DeFi.

    The token has viably manufactured an STC terminal where customers can mint DeFi and NFT tokens with no issue. The stage will dispatch in second from last quarter of 2021, opening up additional opportunities for customers to ride on the DeFi and NFT waves.

    Furthermore, the tokens made at the Ethereum association can be brought into the exchange and managed Terminal. As of now, more than $44 billion of computerized cash are regulated securely by driving assessed DeFi conventions.

    Exchange

    The platform is moreover managing an exchange where customers can trade celebrated tokens, including STC-based tokens given from the Terminal. Through the Exchange, customers can crowdfund, exchange, and track all of their tokens given from the Terminal.

    STC’s first undertaking that would be tokenized on Exchange is Smart Marketing Token (STM). Considerably more, the SMT will be crowdfunded at Exchange with a constraint of more than $1,000,000. Besides, the SMT launch is needed to happen in late May 2021.

    https://twitter.com/studentcoinorg/status/1369027898372407298

     Current Market Update

    As of the time of writing this article, STC trades at $0.0446 with a 24-hour trading volume of $2,930,000.

    Student Coin Price Chart (Source: CoinCheckup)

    Furthermore, the token has a total supply of 2,100,000,000. Currently, the top cryptocurrency exchanges for the token are Uniswap, CoinTiger, Waves.Exchange, and Kanga.

    Exchange Lisiting

    The token has been recorded on the digital asset trading platform Uniswap, CoinTiger, and Waves.Exchange.

    Moreover, Uniswap is a convention for automated modernized money exchange on Ethereum. In contrast, CoinTiger is a Singapore-based crypto trade. Waves.Exchange is a hybrid crypto asset exchange that engages customers to move, trade, issue and stake advanced monetary forms.

    Even more, the firm has also made arrangements with other exchanges, including P2PB2B, ProBit, and Coinsbit to list the tokens.

    Token Reached its Hard Cap

    The token raised $21,000,000 and showed up at its hard cap in 58 days. Notwithstanding, there’s nothing more needed than 66% of the surveyed time.

    Moreover, showing up at the hard cap is conceivably the main accomplishment of the endeavor, which shapes the STC space and constructs the essential apparatus for wide-scale tokenization.

    https://twitter.com/studentcoinorg/status/1376695517254672385

    During the huge financing, in excess of 100,000 customers made a record at Launchpad and in excess of 20,000 customers joined the Student Coin online media Group of Telegram.

  • Clever DeFi: Revolutionizing the Banking Industry

    Clever DeFi: Revolutionizing the Banking Industry

    Several blockchain products are out to disrupt the traditional banking system and one of such products is Clever DeFi. The traditional banking system has had its shortcomings over the years, and change is certainly inevitable. Since its inception, never have the traditional banking system been threatened as it is today. Faced with the revolutionizing technology of blockchain and cryptocurrency, the global financial system can either evolve or go into oblivion.

    Not only do we see the exponential growth of decentralized finance like Clever protocol, full crypto banks have become a reality. The rise of these crypto banks has made the limitations of the traditional banking systems more glaring. Today, we have a number of DeFi projects offering superior financial services to users than traditional banks.

    What is Clever DeFi?

    It is a decentralized finance (DeFi) protocol that pays automatic interests to all Clever token (CLVA) holders. In a nutshell, Clever is one smart way to store your wealth and be guaranteed a significantly greater interest than traditional banks. It is a community-owned, the first fully autonomous compound interest protocol in the crypto space.

    There is also 11% compound interest paid fortnightly, and it is guaranteed for all CLVA token holders. You receive interest every 14 days, and the payouts are hardcoded into the smart contracts. Clever functions like an autonomous savings bank. You receive interest based on the amount of CLVA tokens in your wallet balance. Most of these banks pay little or no interest on the money you have deposited with them.

    As an investor, Clever helps you to guarantee the true ownership of your wealth. All CLVA tokens are securely kept on the Ethereum blockchain, where you cannot access any wallet without the appropriate private keys. Unlike most of the yield farming protocols, Clever DeFi does not require users to stake or invest their tokens for a specified period.

    The Problems Facing Traditional Banking System

    To help us better understand the solutions of Clever, let us explore some of the key laws of traditional banking.

    • Trust to a centralized body.

    Over the years, corporate financial establishments like banks have given people enough reasons not to trust them. The issue of recession and bankruptcy has made bank users skeptical about trusting the system to be there for them. There have also been so many scandals that have given the banking industry quite a bad reputation. We have seen cases where taxpayer’s money has been used to rescue banks. Today, bailout funds for traditional financial institutions have become the norm. If a bank cannot take care of itself, how will it take care of my money?

    • Bail-in laws allowing banks to take our money

    During the recession crisis of 2008, many regulators and politicians coined the term “too big to fail” as a rationale to rescue large financial institutions with the taxpayers’ money. In bail-ins, banks can use the money of their unsecured creditors, depositors, and bondholders, to enable them to stay afloat.

    • Low savings interest rates

    On average, banks give only 2% per year interest on savings. Nobody wants such in today’s world where there are a lot of businesses you can invest in. This is why most people are moving away from traditional banking systems and embracing disruptive products like DeFi.

    Clever DeFi Solutions

    With Clever, you are in complete control of your CLVA token holdings, your own keys, and your wallets. You don’t rely on any centralized entity to control how you spend your holdings. The system also distributes interest up to 11%, unlike the 2% most traditional banks give their savers. There is also a guaranteed compound interest every 14 days, amounting to 307% per year.

    Conclusion

    We will continue to see more disruptive DeFi projects like Clever DeFi emerge in the crypto industry. It is time for the traditional banking system to adopt an effective, innovative approach to remain relevant. Without innovation to accommodate the current trend, the global financial system is bound to be left behind.

  • HeadHunter Offers Users their Own Private Virtual NFT Gallery

    HeadHunter Offers Users their Own Private Virtual NFT Gallery

    People have always been interested in collecting things, and we are not even the only species that does that. Think of crows that tend to collect shiny objects in their nests as then consider them valuable. We are really the same, only we tend to collect a variety of other things as well. 

    Doing this is a great hoby, as it allows you to surround yourself with things you feel passionate about. Regardless of what you collect, be it baseball cards, action figures, stamps, sports items, or anything else — we are proud of our collections and like to store it and display it for others to see.

    Of course, this is easy enough to do when you have a stamp collection, as all you need is an album. If, on the other hand, you like to collect priceless pieces of art, things get a bit more complicated. In fact, storing and displaying collectibles is the most troublesome part of collecting things.

    However, it doesn’t have to be that way. In this day and age, with digital collectibles and tokenized versions of real-world collectibles, storing and displaying collections of anything can be extremely simple and very cheap, and that is what HeadHunter project wants to achieve.

    What is HeadHunter?

    HeadHunter is a new NFT project that offers users to collect Heads — digital art collectibles drawn by an accomplished NFT artist, RektmeRev. The artist has created 666 Heads, and each acts as a key to a private NFT island, where users can display their NFTs, customize it in any way they desire, create a trophy room, and even display 3rd-party NFT tokens, thus displaying their ownership of other kinds of items and collectibles, as well.

    More than that, purchasing Heads comes with extra benefits, such as being allowed to take part in the project’s governance and help decide which way the development is heading, or taking part in the interactive NFT marketplace under the principle of Barter and Partial Barter.

    Users are also entitled to a share of the platform’s profit — 25% of all the revenue that the platform generates. And all of that is only what is possible already. There are many more plans for the future, such as introducing an AMM for NFT exchanges, which would initiate the trade, and allow people to acquire desired items that are currently in someone else’s possession.

    The platform’s primary and long-term goal is to address the fundamental lack of two aspects that trouble real-world collecting, which are storage and display. By using NFTs and creating a virtual trophy room, the project allows people to bypass both of these issues, and still be able to show off their collection. Hot only that, but each of the islands and parcels of virtual land will be interconnected through a so-called ‘Hub World,’ where the holders will be able to organize and decorate their galleries in any way they see fit.

    The NFT Trend Still Going Strong

    Ever since this year has started, the crypto industry has been seeking a new trend. While DeFi is still going strong after kicking off in 2020, the crypto industry wanted to shift its attention to something new, and eventually, they chose NFTs. Since then, the NFT market has exploded, countless celebrities have entered it, and people even started being creative with it.

    One example includes letting humanoid robots create art, and then selling it as NFTs. The art created by Sophia the Robot — the robot’s self-portrait — was sold for nearly $700,000.

    The NFTs are definitely making tokenization explode, while at the same time, the trend is exploring all the possibilities of this process, and bringing new ways of using cryptocurrencies and blockchain — from allowing and encouraging easy partial ownership of pretty much anything that people might be willing to buy, to creating augmented realities to display their collections.

  • Top 10 Methods Market your Cryptocurrency Project in 2021

    Top 10 Methods Market your Cryptocurrency Project in 2021

    It is clear to see that cryptocurrencies are becoming mainstream. Everyone is talking about Bitcoin, Ethereum, and even DeFi and NFTs, be it on traditional media outlets or just regular people on the street, crypto is on everyone’s mind. One thing’s certain, we’re currently in the midst of a bull market.

    Despite the increase in exposure and adoption, we can easily note that for most people, crypto is still something very new and only a small portion of people can actually understand the most basic principles behind blockchain technology and all the innovations that come along with it.

    At the time of writing, there are more than 9,200 cryptocurrencies with a global market capitalization of roughly $2.3 Trillion and an average trading volume of $200 Billion every day. In fact, the market capitalization of Bitcoin, alone, is bigger than the whole Brazilian stock exchange market (B3).

    Moreover, new projects and altcoins are appearing every day. DeFi, NFT, Data Oracles, Exchanges, Crypto Derivatives, you name it. New coins and projects are launching on a daily basis and that makes the crypto space even harder to navigate.

    So, how can you, the entrepreneur, make your businesses stand out amongst so much massive competition. What can a new project do to excel and stand out in this very competitive environment? The answer is simple: powerful, yet cost-effective crypto marketing! 

    What are the best cryptocurrency marketing strategies and what really works in 2021?

    1. Website: Your website is like your business’ face. It’s the first contact people will have with your project and first impressions count! As your website needs a clean user interface, it needs to be informative but not overwhelming. Make it short and sweet, straight to point and make sure to have an appealing design. Most importantly, your website needs to provide all the necessary information about your project – whitepaper, litepaper, github links, team information, and so on.
    1. Direct messaging: A one on one approach is still a very important way of making contact and letting people know about you and your business. Actively reach out to people you know and that will support you. Let them know you’re developing a project and get their feedback!
    1. Bring Opinion Leaders On Board: Some crypto influencers have a big following on social media, especially on Twitter and YouTube. Reaching out to influencers and attracting them to your project can really give you a much needed popularity and visibility boost.
    1. Bitcoin and cryptocurrency communities: Crypto enthusiasts are very active on social media, especially on Twitter, Telegram, Bitcointalk forum, Discord and Reddit. There will always be people willing to talk about crypto. That’s an important way to introduce yourself and your project, making first contacts and finding leads to market your project to. Once you find your target audience, it’s very important to create, build and engage your community. A strong community will do your crypto marketing work for you. Most importantly, your community will support, protect, and be an integral part of your project, playing an important role in its success.
    Image source: Bitcointalk
    1. Crypto conferences: Long gone are the days of crypto conferences and face-to face networking. Before this whole COVID-19 debacle, cryptocurrency events were extremely popular, especially in Europe and Asia. Many blockchain enthusiasts, investors and entrepreneurs gathered in these events to meet new people. Once these events are back, be sure to hit them up and in the meantime, participate in online conferences and webinars.
    1. Social media and community marketing: Currently, this is the most important marketing strategy for cryptocurrency projects. You have to be very active and on social media, especially on Twitter, Telegram and Reddit in order to build a strong community around your project. 
    One of the popular crypto communities on Reddit
    1. Press release distribution: To crypto specialized media and to other media providers such as Yahoo, MSNBC, Forbes, NewsWire and others will help you get exposure
    1. Guest interviews and AMAs: just like press releases, having an interview with a prominent expert in the area or with an influencer is an interesting way to make sure that people get to know your project. Usually, the bigger the influencer and his audience, higher the chances to get the desired reach
    1. Display campaigns/ Paid promotion: These can be quite effective especially when you’ve done all of the above. Using your budget wisely is imperative but you will also want to explore any options that can bring you a return on investment (ROI). This includes Google ads, Facebook ads, and, of course, bitcoin ad networks like Bitmedia, A-Ads, Coinzilla etc. 
    1. Affiliate marketing: This is an efficient way to create engagement and also fidelity in a community. Giving them incentives to bring new users to your platform works, but be careful, as such practices can often be seen as too aggressive or over the top. Use this tool wisely. Some platforms we just mentioned also offer affiliate programs with up to 10% revenue share rate.

    Launching a cryptocurrency project, a DeFi platform or NFT token is not an easy task

    The marketing budget can play an important role in your project’s success or failure, however, the best marketing professionals alone are not able to turn a poorly developed project into a big success. The most important thing to do here is to have a high quality team working on the product /project.

    Sometimes, it’s also best to leave the hard work to the pros, and hiring an advertising agency can take a load off your plate when it comes to dealing with all the nuances that are involved with cryptocurrency advertising.